Recor Medical

A hypertension treatment that uses ultrasonic waves to zap the nerves around the renal artery, and yet, the brand didn’t have a whole lotta zip. So, Recor came to us with a simple proposition: make our brand match the sheer power and cool factor of the device itself.

Video

Digital / Print

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CW: Stephen Kent
AD: Mitch Kelly, Chloe Mark

Fujifilm Sonosite

It started with introducing a better way to diagnose, the Whole Body Approach to Point-of-Care ultrasound. Then, it was a product launch for a new product, Sonosite ST. Finally, a complete branding project of the suite of products, and the company behind them.